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PLNT Planet Fitness, Inc.

Consumer Cyclical · $3.2B market cap · updated 2026-10-06
Market price
$42.07
Avg intrinsic value
$12.91
Margin of safety
-69.3%

Three independent discounted-cash-flow-style models value Planet Fitness, Inc. every trading day. 0 of 3 currently price PLNT above its market price.

Model estimates

Free Cash Flow model$13.26
Excess Profit model$12.56
Residual Earnings model$-2.04
Dividend Discount model—

Quality snapshot

Piotroski F-Score7 / 9
Return on invested capital+12.9%
Net debt / EBITDA4.7×
Gross margin+51.9%
Revenue CAGR+12.2%
Cash conversion1.9×
Dividend yield—
Buyback yield+4.6%

Run your own numbers

These are StockKitty's default assumptions. In the app, the models recompute live as you adjust growth, discount rates, and margins — and the AI explains the bull case, bear case, and quality picture.

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